Live Webinar

The Culture Key in practice: Coaching across cultures

January 28, 2026
06:00am to 07:00am ET
07:00pm to 08:00pm SG/MY

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Cross-cultural differences influence every aspect of business, whether you’re part of a multinational team, working in a multicultural office environment, or designing a product, service, or marketing campaign. In today’s global environment, cultural competence is a true competitive advantage. The same is equally true for coaching across cultures.

The webinar is based on Dr. Zsuzsanna Tungli’s book The Culture Key Between Asia and the West - Essential Strategies for Global Leadership.

In this engaging webinar, Dr. Tungli explores why cross-cultural competence is an essential skill for every coach working with clients from diverse backgrounds. She will discuss key stages of the coaching process, including contracting, setting boundaries, conducting sessions, and managing follow-ups. Dr. Tungli will also share real-world examples- both successes and failures, to highlight important lessons.

Key takeaways for participants include:

  • Distinguishing between individual and cultural differences
  • Developing and applying cultural awareness when coaching clients from different backgrounds
  • Understanding what to consider when establishing the coaching contract, process, logistics, and boundaries

Continuing Education Credits:

This webinar is pending CEU approval from The International Coaching Federation (ICF). This webinar is approved for 1 CEU from EMCC Global, Association for Coaching and Wellcoaches.

In order to receive credit you must attend live and complete a survey after the webinar (emailed the day after the webinar).

Watching a recording will not qualify you for CEUs.

Please note that AI recordings, notetakers, or any similar technology, is prohibited to protect confidentiality. Also, a notetaker or bot does not count towards your attendance of a live event. To be eligible for CEUs for live events, the participant themselves must be in attendance.

Meet Our Speaker

Zsuzsanna Tungli

Dr Zsuzsanna Tungli is an expert and passionate advocate of global and inclusive leadership, gender equality and cultural intelligence. Her work over the past 30 years has spanned Asia, US and Europe, in consulting, research as well as executive education. Dr. Tungli is Managing Partner, at Developing Global Leaders Asia. She is the Academic Director, DEI Online Programme: Building Diverse and Inclusive Teams, DEI Strategies for Leaders, London Business School.